The Platform Economy: Winners, Losers, and Inequality
Being an influencer when you grow up is already one of the professions children dream of. And it's no surprise, considering that their role models are increasingly far from the TV and more on YouTube, TikTok, or Twitch. However, for the vast majority, that dream will remain just that, as the economic model fostered by the Platform Economy remains particularly unequal, and making a living off them is a privilege only accessible to the top 1%. "Don't be blinded by the numbers we earn, because that's not reality," emphasized popular streamer Ibai Llanos. I earn about 50 euros a month; to pay the bills, I have a regular job," explains content creator Marta Llanos. In the eyes of Social Security, this young woman is the head of social media and marketing at an academy in Barcelona; In the eyes of her 8,940 subscribers, she's a YouTuber who analyzes current events through socially critical videos, covering everything from the Squid Game boom to the lack ...